Collaborative Breakthroughs

The network of specialized organizations supporting the markets are similar to a living organism that is made up of millions of specialized organisms that come together to make a larger organism, whether plant, animail, fish, bird or human they are all made up of specialized organisms held together in a type of collaboration that supports the well begin of the organism.  The business environment has been moving towards a model of specialized partners brought together through collaboration and contractual agreements to support the well being of the business market. This business organism is made up of similar relationships and collaboration of partners and service providers that cannot survive without the relationship and support of the larger business organism, or marketplace.  These relationships are supported through a series of collaborative relationships that both drive the business marketplace forward and the nature of the relationships support the regular delivery of breakthroughs.

These breakthroughs are delivered regularly through the collaboration of thoughts and concepts that can be repurposed to support new features and functionality.  These developments are made possible by collaboration of the specialized partners and because of the increased level of specialization these breakthroughs are able to be delivered at a greater velocity.  In the past, breakthroughs were delivered through hard work, intelligence and imagination of individuals and now these capabilities are produced through the specialized partners in the market collaborating to experiment and deliver the breakthroughs.   Now we have this organism model of relationships that eliminate the friction of collaboration through technology and communication improvements that encourage the collaborative breakthroughs and a greater and greater velocity.

This generates a velocity of change in the marketplace that requires the participants to ‘plug into’ the organism in order to reap the benefits.  This has been a difficult challenge for the larger companies because this model of collaboration is at odds with the larger legacy organizations’ culture.  Unfortunately for the larger legacy companies the have created an organization that does not encourage experimentation and open collaboration because of this culture of command and control.  The effort required to change this culture must come from leadership and the question is not really whether this is done but when it is done.

Collaborative breakthroughs are driving the market organism now and they will quickly leave companies that are not plugged into this collaborative network in the dust. The collaborative network is becoming a living organism made up of partners and their relationships among and across the network in support of each other.  This social collaborative provides the framework for the network to redefine the market in which they are focused through the sharing of ideas and the capabilities to turn the ideas into reality. These networks will only grow based on the needs of the network partners and the imagination of the partners in defining new capabilities and breakthroughs in the market.

These networks cannot help but to make breakthroughs in their capabilities and also disrupt the market in which they are focused.  The methods are driven by the imagination of the partners involved in redefining their own market and these forces are only going to increase the velocity of change and breakthroughs because of the structure of the market.